Marketing
Congress

YOUR ANNUAL MEET-UP
WITH PROFESSIONALS
PASSIONATE ABOUT MARKETING.

Organised by a trusted business partner

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IAB Belgium, BDMA and STIMA have joined forces to become stronger than ever as BAM, the Belgian Association of Marketing.

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BAM unites all marketing minded professionals with a common mission: create added value and relationships with your customers in a sustainable way.

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The Marketing Congress was initially organised by STIMA, a membership organisation for professionals in marketing, communication and sales, founded in 1981.

Who attends

Join over 1000 marketers with inspirational speakers, digital industry leaders and influencers.

Interested to see who will be joining you at this year’s Marketing Congress?
Take a look at the current attendees list.

Daphny Aeck Brand marketeer Dewaele Vastgoeddiensten
Sandy Aertgeerts Brand & Communication Manager VTM MEDIALAAN nv
Kristof Ampe Marketing Director PALM Belgian Craft Brewers
Kristof Ampe Marketing Director PALM nv
Huberland Antoine Local manager marketing Test-Achats
Micha Appermans Head of Brands RCA Group NV
Gert Asselman Managing Partner Outsource Communications
Marrigje Baas Lecturer Hogeschool Rotterdam
Danny Baeten Directeur Marketing & ICT Aquafin
Evi Baeten Marketing Manager Melano
Nele Baeyens Marketing & Communication Manager TV MEDIALAAN nv
Sabrina Bakalli CRM Manager RTL Belgium
Godfried Bakker Lecturer Hogeschool Rotterdam
Ileana Balan Marketing Manager B2C Ontex
Nathalie Belien Customer Journey Owner AXA Belgium
Lore Berteloot Account manager d-artagnan
Michaël Bingé CEO 1970
Bobelyn Directeur Veen Bosch & Keuning Uitgeversgroep
Yves Bogaerts CEO DDB
Johan Bohy Sales & Marketing Manager ASSA ABLOY Entrance Systems
Anne Boquet Senior Marketing Manager NN Investment Partners
Ruth Bosmans Go2Market Digital & Social Media Vivium
Peter Bouckaert Directeur Verkoop-en Lezersservice De Persgroep Publishing
Karen Bulterys Marketing Officer Brussels Airport Company
Giovanni Canini CEO These days nv
Leen Carlier Digital Marketing Manager BSH Home Appliances
Anneleen Ceuppens Product Manager Samsung
Tania Ceuppens Sr Product Manager Gebak en Kids Lotus Bakeries België
Dimitri Cologne Social Media Specialist Samsung
Carolien Cools Marketing Manager B&Co
Vera Cooremans Client Service Manager Kantar
Cécile Coppée Head of Actuary , Pricing & Compliance TOURING
Nicolas Corluy Head of Market & Products TOURING
Philippe Cryns Product & Markets P&C Allianz Benelux
Kerry Dablon Marketing Communication Manager Samsung
Chantal Dalimier Market research manager EDF Luminus
An Damen Marketing communicatie coördinator Havenbedrijf Antwerpen NV van publiek recht
Véronique Darquennes Senior Project Manager Studio 100
Kris De Baere Channel Manager Gates Europe BVBA
Inge De Baets Account Manager Public LijnCom
Jana De Boeck Marketing Consultant Samsung
Tamara De Bruecker Chief Marketing Offices De Persgroep Publishing
Inge De Clerck Gedelegeerd bestuurder Dagvers
Barbara De Clercq Sr. Retail Development Specialist Samsung
Kirsten De Clercq Key Account Manager Bisnode Belgium
Stephane De Coninck BD manager Club Brugge
Frédéric De Cooman Sales Manager Proximus
Sylvie De Couvreur Account Director DDB
Els De Hauwere Marketing Manager Goed Gevoel De Persgroep Publishing
Derk De Kimpe Zaakvoerder Blend Interaction
Florian De Leersnyder Marketing Manager Biscuits Lotus Bakeries België
Bart De Maesschalck Zaakvoerder Webvillage
Fabienne De Mey Customer Journey Manager AXA Belgium
Justine De Middeleer Brand Communication Manager BSH Home Appliances nv
Kevin De Mulder Head of Content Marketing Platforms Studio 100
Maarten De Neve CRM project manager DDB
Youna De Ville de Goyet Marketing Coordinator Europcar
Anniek De Vlieger Event Manager Production Pirates
Amandine De Vlieghere Marketeer Vivium
Gerrit De Wilde Marketing Director EMEA Gates Europe BVBA
Valérie De Winter Loyalty & Partnership Manager TOURING
Tim De Witte CCO BDmyShopi
Natacha Defeche Marketing Director EDANA
Annelies Degens Marcom Manager De Persgroep Publishing
Stefanie Delchambre Online Marketeer Kortrijk Xpo
Eleonore Delem Marketeer Vivium
Grégory Delens Managing Director The House of Marketing
Céline Denis Market & Product Manager TOURING
Pieter Deprouw Communications Manager ASSA ABLOY Entrance Systems
Laurence Derecque Marketing director Sodexo
Ilse Derijck Consultant Outsource Communications
Geert Deschoolmeester Head of Market Management Benelux Allianz Benelux
Toon Diependaele Chief of Strategy These days nv
Kris Dockx Marketeer Vivium
André Docquier Allianz
Sophie Docx Marketing Manager BDmyShopi
Ruth Dox Marketing Manager Hospidex
Stéphanie Duchemin Human Capital Manager The House of Marketing
Xavier Dumon Partner trendwolves
Kjell Dursin Brand Marketing Specialist Jules Destrooper
Jade Duys Sales Manager – Head of PMO The Reference
Guy Elewaut Marketing Directeur Colruyt Laagste Prijzen ETN FRANZ COLRUYT
Barbara Ervinck Teamleader Prospection Eandis
Philippe Etienne Co-Head of Client Communication Deutsche Bank
Sara Fiems Programme Manager Marketing Arteveldehogeschool
Chris Flamée Marketing Manager Biscuiterie Jules Destrooper
Lieven Foubert CRM Manager B2B Telenet Group
Frédérique Fransen Brand & Marketing Manager Studio 100
Klaas Fremaut Advertising agency FOCUS ADVERTISING
Anja Geeroms Key Account Manager Bisnode Belgium
Dave Geers Creative Designer Axa
Jessica Gerritsen Senoir consulent marketing & promotie Havenbedrijf Antwerpen NV van publiek recht
Annemie Geudens Digital channel marketing Bank J.Van Breda & Co
Daniel Gielen Operational & Content Marketing Axa
Herman Gillaerts Lector Erasmushogeschool Brussel
Tomas Goemaere Digital & Data Science Allianz Benelux
Stein Goetschalckx Digital Marketing Specialist Moteo Two Wheels Europe
Bavo Goos Zaakvoerder smart-boost.
Christophe Goossens Strategic Marketing Business Partner Axa
Jo Goossens Creative Marketing Manager Etex Façade Etex
Katleen Goossens Channel Marketeer Retail Samsung
Pieter Goossens Business Development Manager Kantar
Renaud Goossens Digital Project Manager DDB
Sofie Gorleer Product Manager Waffles & Gingerbread Lotus Bakeries België
Evy Gorremans Product Manager Niko nv
Annelies Grietens Marketing manager België Efteling
Carl Gypens Go To Marketing BtB Manager Orange Belgium
Christina Gysen Marketing Coördinator Jaguar Land Rover Metropool
Pieter-Jan Haegeman Project Manager Commerce De Persgroep Publishing
Michel Halet Deputy Ceo Partena Professional
Chantal Hansoul Product & Markets P&C Allianz Benelux
Renate Hardt Distribution Manager Axa
Anouk Haudenhuyse Marketing Communication Officer Vivium
Kim Hellemans Senior Account Manager Veen Bosch & Keuning Uitgeversgroep
Frank Helpers Manager Product & Markets P&C Allianz Benelux
Pauline Helsen Product Manager Biscuits Lotus Bakeries België
Marivic Helssen Consultant 4P square
Ann Heylen Intl. media & marcom manager PPG
Miek Hubert Consultant Outsource Communications
Jonas Hulsbosch Junior Researcher de Persgroep Publishing
Dirk Jacobs Strategic Marketing Axa
Mireille Jacobs Teamleader P&V Group Agency Vivium
Laurence Jacqmin Project Manager Marketing Axa
Erwin Jansen CEO These days nv
Martine Jansen Project Lead Marketing Axa
Liesbeth Janssen E-commerce en digital manager Pelckmans uitgevers
Judith Jassogne Web Manager Vivium
Kris Jonckheere Head of Strategic Marketing Axa
Siddhesh Kadam Digital Marketing Manager Ontex
Pol Kerckhof Product & Markets Life Allianz Benelux
Dries Keuppens Consultant 4P square
Bart Klaps Marketing & Communication Manager Beduco Petfood
Catherine L’Olivier Communication Manager TOURING
Robin Lagrou Consumer Insights Manager De Persgroep Publishing
Natacha Lambeau CS Marketing BSH Home Appliances nv
Inge Lauwers Marketingverantwoordelijke groep Van Roey
Steven Le Jeune Operational Marketing Axa
Véronique Lebrun Brand Manager Hans Anders
Jan Lefebure PR & Marketing Project Manager Studio 100
Martine Lejoly Marketing Manager Solidaris Mutualité
Brecht Leman Account manager d-artagnan
Elisah Lemey Marketing expert Eandis
Emmanuel Leroy Online Marketing & Social Media Expert Axa
Joanna Leung Marketing Manager Brightfish
Sabine Lignel Digital & Data Science Allianz Benelux
Francis Lippens Account Director DDB
Anton Loos Managing Director BBC
Vanessa Loose Marketing verantwoordelijke Dewaele Vastgoeddiensten
Adriaan Lowet Communication Manager Fost Plus
Erik Luijts Client Service Director Market Probe Europe NV
Eva Maes Event & Sponsoring Specialist Samsung
Melissa Maho Junior Marketeer JAVA BVBA
Paul Maris General Manager Takeda Belgium
Greetje Martens General Manager Duscholux Belgium NV
Marie Caroline Mathelot Head of Sales TOURING
Frédérique Mauclet E Commerce Manager TOURING
Paul Mc Nicol Marketing Communication Manager Rockwool bvba
Sophie Mellen Consultant 4P square
Katleen Mertens Corporate Business Data Advisor Graydon Belgium
Lieve Meylemans Account Manager National LijnCom
Christel Michiels Brand & Corporate Communication Manager Fidea NV
Katleen Minne Graphic Designer Axa
Grégory Missiaen Product Manager TOURING
Anke Moerdyck Marketing Manager InSites Consulting
Annely Moerkens Junior Project Manager Studio 100
Lucie Moers Allianz Benelux
Florence Motte Head of Market Development Protect AG Insurance
Jan Muermans Analytics Consultant Python Predictions
Guillaume Navarro Digital marketeer Dewaele Vastgoeddiensten nv
Laurens Neyt Retail Operations Manager Samsung
Christine Nicolay CSST Communications Director Cargill NV
Kristel Nivelle Brand & Media Allianz Benelux
Ylva Nordström Owner BYCR
Nathalie Notte Marketing Manager Möbius
Katelijn Ollevier Brand Communication Manager BSH
Ilse Oorts Strategic Marketing Axa
Serap OZYILMAZ Digital Content Manager TOURING
Betty Paquay Digital & Data Science Allianz Benelux
Maxime Parein Sr Product Manager Samsung
Dimitri Peeters Marketing Director Bosch Siemens Home Appliances
Jef Peeters CEO WHY5Research NV
Maud Peters Brand & Marketing Manager Studio 100
Celine Philemotte Key Account Manager Bisnode Belgium
Martine Philippe Client Service Manager Kantar
Hannelore Piens CSR Project Medewerker MEDIALAAN MEDIALAAN nv
Michel Pigneret Business Development Manager Bisnode Belgium
Dominique Poncin Strategic Director DDB
Laurence Pouille CRM & Customer Life Cycle Manager TOURING
Tina Put Brand & Communication Manager VTM Koken, VTM KIDS MEDIALAAN nv
Roosmarijn Quartier Head of Marketing TUI Belgium nv
Sylvie QUERTAINMONT Marketing Director Benelux LACTALIS
Nathalie Quintens Director marketing Acerta
Chloe Rodriguez Media Sales Consultant Proximus
Bart Roofthooft Client Service Director The Reference
Koen Rumes Sales Manager Major Accounts Bisnode Belgium
Freya Sacks Pers & Trade Manager Visit Gent
Sylvie Schiltz Managing consultant 4P square
Philippe Schoepen Copy Writer Axa
Katrien Schokkaert Brand Communication Manager BSH Home Appliances nv
Hendrik Seghers Managing Director – CEO Hospidex
Sara Sels Marketing Assistant JAVA BVBA
Margot Serroyen B2B Communication Officer MEDIALAAN nv
Isabelle Six Global Marketing Manager Modular Lighting Instruments
Lien Smeets Junior Marketing Coordinator Hans Anders
Eddy Smessaert Product Manager Niko nv
Ann Smits Strategic Communication & Branding Vivium
Sofie Smits Project Leader Of”Cores
Filip Sobry Partner d-artagnan
Alex Stergialis Marketing Manager Hans Anders
Ellen Stichelbout Allround Creative Kortrijk Xpo
Jan Strauven Directeur Go2Market & Distribution Support Vivium
Bram Swaerts Communication advisor WHY5Research NV
Sandrine Swolfs Marketing & Communication Director DKV Belgium
Lies Taerwe Client Service Director The House of Marketing
Tim Thyssen Sales & Marketing Director Behind The Buttons
Karine Tielemans Key Account Manager Bisnode Belgium
Heidi Tierens Head of Customer Experience & Emotion TOURING
Evelien Tonnard Marketing Manager Belgium smartphoto NV
Jean-Paul Vallaeys Manager Product & Markets Life Allianz Benelux
Joz Van Acker Sales & Marketing Director DM-Interface
eric Van Arendonk Senior Advisor Florpartners BV
Ignace Van Avermaet Partner d-artagnan
Alexandra Van Boterdael Customer Journey Owner AXA Belgium
Annelies Van Boxel Consultant 4P square
Johan Van Campenhout Product Manager Samsung
Sylvia Van Cauteren Marketing Director Brightfish
Olivier Van Cauwelaert Commerciële Directeur Manufast
Grégoire Van Cutsem Directeur Marketing & Sales TOURING
Vicky Van Daele Marcom Manager Visit Gent
Michiel Van Damme Manager Business Development The Reference
Betty van de nobelen Passenger Marketing Manager Brussels Airport Company
Koen Van de Vel Marketeer Eandis
Kaat Van de Vijver Digital Marketing & Communication manager Railnova
Saskia Van de Vyver Brand & Media Allianz Benelux
Joeri Van den Bergh Managing Partner InSites Consulting
Christine Van den Berghe Managing Director LijnCom
Cindy Van Den Bossche Market Insights Manager Ontex
Geert Van Den Eeckhaut Director PM Wiring Devices Niko nv
Isabel Van Den Haute Senior Marketing Manager NN Investment Partners
Nancy Van der Auwermeulen Communication manager KBC Asset Management
Jessica Van Dorpe Marketing team Coördinator Durabrik Bouwbedrijven nv
Hans Van eemeren CEO Mosquito
Dave Van Ginkel Customer Experience Manager Vivium
Pascal Van Glabeke Managing consultant 4P square
Goedele Van Goolen Route Manager Nederland NMBS
Sandra Van Hamme Coördinator event management Havenbedrijf Antwerpen NV van publiek recht
Philippe Van Helshoecht Digital Connectology Director SPACE
Nadia Van Herck Marketing Manager JAVA BVBA
Evy Van Hoof Marketeer Froomle
Bart Van Hoye Marketing Assistant Floréac
Peter Van Hoye Business Developer Floré Groep
Geert Van Nieuwenborgh Commercieel directeur Corelio Printing
Katrijn Van Nieuwenhuyse Product Manager Niko nv
Sophie Van Orden Senior Consulting Manager The House of Marketing
Eva Van Poecke Marketing & PR Manager Studio 100
Raf Van Puyvelde Managing director 4P square
Steven Van Reeth Product & Markets P&C Allianz Benelux
Jan Van Riet Product Manager Samsung
Ilse Van Rillaer Marketing Manager Studio 100
Lynn Van Schandevyl Sales & Marketing Assistant Anabiotec
Hendrik Van Steendam Marketing Manager Bakery Lotus Bakeries België
Ilse Van Vaerenbergh General Manager smartphoto NV
Freya Van Vlerken Brand & Marketing Manager Studio 100
Philip Van Wely Managing Director Lincoln Associates
Tamara Van Weverberg Market Researcher Vivium
Kim Van Wynendaele Management Consultant Hedera Consulting
Nancy Van Zeebroeck Advertising Manager Deutsche Bank AG
Eric Vanbrusselen Director Business Development Life Insurance AG Insurance
Fien Vandenheede Content Manager Visit Gent
Sara Vandenhende Brand marketeer Dewaele Vastgoeddiensten
Veronique Vanderhoydonks Lector Marketing PXL Hogeschool
Ben Vandermeulen Head of CBU Strategy Proximus
Wim Vanderperren Ontex
Sabrina Vanderreken Product & Markets Life Allianz Benelux
Mark Vandevelde CEO Olivier Strelli
Ilse Vandevyvere Head of RES Marketing Design Proximus
Ine Vandewaerde Junior Brand Manager Qmusic MEDIALAAN nv
Myriam Vangenechten Partner Minds&More
Annick Vangramberen Strategic Project Manager Graydon Belgium
Marleen Vanhee CMO Artexis Easyfairs
Karolien Vanhelden Senior Consulting Manager The House of Marketing
Dominique Vanhomwegen Marketing & Communication Manager Europcar
Karel Vanoverberghe Advertising agency FOCUS ADVERTISING
Aurélie Vansteenkiste Digital Project Manager BSH Home Appliances
Arne Vanvlasselaer Business Manager clearXperts
Daan Ver Eecke Marketing Manager ION
Liselotte Veraghtert Consultant 4P square
Liesbeth Verborg Sales Manager Key Accounts BDmyShopi
Jens Verboven Corporate Business Data Advisor Graydon Belgium
Anja Verbruggen Project Manager Marketing KBC
Dominique Vercraeye Managing Director Kantar
Dries Vercruyssen Consultant 4P square
Miet Verdonck Marketing Manager Clips
Gwenn Verheyden Brand & Communication Manager RND-VITAYA-MEDIALAAN MEDIALAAN nv
Peter Verheyen Product & Markets Life Allianz Benelux
Bart Verhoeven Account Manager The Reference
Lisa Vermaeren Consultant 4P square
Ingrid Vermeiren Marketing Business Partner Axa
Laura Vermeulen Digital Sales Platform Specialist Ontex
Heidi Verpeet Operational and Content Marketing Manager Axa
Frank Verschuere Managing Director LS Bedding nv
Lawrence Vervaeke Brand Manager DM/Humo De Persgroep Publishing
Hans Verwimp Sales & Marketing Director Studio 100
Kim Vilein Marketing Communication Manager Samsung
Kris Vloeberghs Managing Director GfK Belgium
Ella Wallays Marketing STAS nv
Dirk Wauters Directeur Interne Communicatie Vivium
Sheila Weiner Product & Markets Life Allianz Benelux
Laura Westhovens Marcom & PR specialist Melano

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Why attend

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Open your mind with inspirational eye opening talks

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Meet with your peers and enlarge your network

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Learn best practices and business cases from experts

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Discover the best marketing solutions on the market

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Be the first to know the Belgium’s New Brand 2017

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Boost your skills for the year ahead

Meet the Congress Inspirators

CÉDRIC CAUDERLIER

Senior Digital Strategy & Co-founder at Mountainview

JOKE CLAESSENS

Freelance Brand Relationship Builder

JEAN CORNET

Senior Director at Deloitte

JEAN-BAPTISTE DE BOCK

Owner at Of”Cores

PIETER DE MOOR

Online Marketer at Bloovi

BERT HEYENS

Founder of If we were you

ALAIN HEUREUX

Partner at Virtuology Academy

NATHALIE PRIETO

Events Manager, Belgian Association of Marketing

KRIS SIERENS

Managing Partner at BeforeTheHype & SmartPresentations

PATRICK STEINFORT

General Director at Belgian Association of Marketing

RIEN VAN DEN BOSSCHE

Managing Partner at KOOACH

KOEN VAN IMPE

Founding Partner at KOO

FILIP VERBRIGGHE

Marketing Operations Manager at SD Worx

Your Congress Contacts

NATHALIE PRIETO

Events Manager, Belgian Association of Marketing

nathalie.prieto@marketing.be

JEAN-BAPTISTE DE BOCK

Event Sponsorships, Of’’Cores

sponsorships@of-cores.com