CASUAL TALKS
Podcasts
Are you ready to dive back into the world of innovative marketing insights and cutting-edge strategies? Already missing the BAM Marketing Congress?
We have 20 thought-provoking episodes in store, featuring dynamic conversations with innovative partners of the BAM Marketing Congress as well as the brilliant minds who graced the stage on 7 and 8 December 2023.
The first 7 podcasts were already released ahead of last year's Congress, around the Congress theme of "Re-think" and now we'll be releasing the next 13 (Season 3) in the lead up to the BAM Marketing Congress 2024. Stay tuned!
With the support of
The Casual Talks are available on Spotify, Apple Podcast, Google Podcast and YouTube (Season 1 & 2 only). Go directly to the Casual Talks homepage or select a specific keynote podcast in the Casual Talks episodes list below.
Spotify
Apple Podcasts
Google Podcast
YouTube
EP. 1 / MARK SCHAEFER & JOERI BILLAST / SCHAEFER MARKETING SOLUTIONS & EFFICADO
"Marketing with Feeling"
Mark Schaefer and Joeri Billast join Rebecca Cox in this edition of Casual Talks to how important personal branding, community and feeling is in marketing within smaller businesses to large corporates and even within the metaverse.
EP. 2 / VICTORIA HURTH & SAMIRA BROPHY / CAMBRIDGE'S INSTITUTE FOR SUSTAINABILITY LEADERSHIP & IPSOS
"Why all organisations need to be "Purpose Driven"
In the second episode of our new season of Casual Talks, Samira Brophy and Victoria Hurth dive into sustainable impactful marketing. Samira Brophy dives into sustainability advertising and how companies can improve it to make more of an impact, while Victoria Hurth delves into a wellbeing economy and how it can be driven by purpose-driven organisations and meaningful work.
EP. 3 / BOB SAFIAN & JOERI VAN DEN BERGH / THE FLUX GROUP & HUMAN8
"Age of Chaos"
Episode 3 of our new Casual Talks series dives deep into the "age of chaos" with Bob Safian and Joeri Van den Bergh. Both speakers discuss how in this time of rapid high velocity change, generations are being influenced by this chaotic world and how this then affects how they look at society and therefore to marketing and brands.
Casual Talks "Rethink" episodes
NEW EPISODES - DISCOVER THE TRAILER
Are you ready to dive back into the world of innovative marketing insights and inspiration? We're excited to announce a new series of the Casual Talks podcasts, around the “Re-think” Congress theme. We have 20 thought-provoking episodes in store, featuring dynamic conversations with innovative BAM Marketing Congress partners as well as brilliant minds who will grace the stage on 7 and 8 December. Every 2 weeks, we launch a new episode. Stay tuned and let’s “Re-think”, celebrate innovation, embrace change and revolutionise the marketing landscape together.
Discover the trailer, click your preferred platform below!
Thank you for being part of the Casual Talks community. Do you find these episodes interesting? Leave your opinion with the hashtag #casualtalks and let's continue the discussion!
EP. 1 / DENNIS KENIS / FIGHTCLUB
"Rethink Digital - Data, AI and in-housing"
In this episode , we dive into the world of modern marketing with Dennis Kenis of Fightclub, a forward-thinking agency that combines performance media and creativity to play the market more effectively and efficiently. We discuss some current trends such as how data and AI will play a central role in driving marketing decisions, as well as the concept of in-housing. Tune in and rethink your digital marketing approach with Dennis.
EP. 2 / DE WINTER SUNDERMANN / SPAAKGEBEK & WE HEAR DIFFERENT
"Rethink video"
How can we reinvent video so that it continues to work? Andries De Winter of Spaakgebek and Eli Sundermann of We Hear Different innovate with audio and video and make us rethink the future of content creation and distribution to stay relevant.
EP. 3 / LIPPENS - THORE / FAMOUSGREY & MAGIS/BUDA
"Rethink Congress Theme"
Curious to understand the rationale behind selecting 'Re-think' as this year's Congress Theme and eager to discover what's in store for the upcoming Marketing Congress? Listen as Francis Lippens, CEO of FamousGrey, and Alex Thore, Congress Captain, shed light on the reasons behind this choice and provide a sneak peek into this year's event.
EP. 4 / MICHELLE DASSEN / Flexmail
"Rethink E-mail marketing"
Email marketing retains its undiminished importance as an essential communication channel to maintain a close relationship with your customers. In this episode, Michelle Dassen of Flexmail shares insights on effective methods to stay in touch with your customers.
EP. 5 / KOEN EYKENS & PIETER-JAN THEUNIS / De Praeters
"Rethink podcasts"
"Each company has a story to tell". In this episode podcast experts Koen Eykens & Pieter-Jan Theunis explain you why "Podcasts are here to stay".
EP. 6 / KAREL BYLOOS / 49/META
"Re-Think Web3 & NFT's"
In this episode Karel Byloos of 49/META explains us more about NFTs and web3 and how you can use it. He also explains how you can claim your "Rethink Token" made for the Marketing Congress.
EP. 7 / ROBIN VISSENAEKENS / JOE FM
"Re-Think Pakje van je hart"
Robin Vissenaekens, director of JOE, explains in this podcast why the charity "Pakje van je hart" is still so necessary as 1 in 5 children in Belgium live in poverty. If you would like to donate, please visit the platform or buy a gift on Friday 8 December at the BAM Marketing Congress, as the JOE truck will be there all day.