Download the Marketing Congress App : iOS / Android

Ynzo Van zanten

Economist, author, entrepreneur and storyteller

Tony’s Chocolonely

Bio

Ynzo Van zanten, Tony’s ‘Choco Evangelist’, will tell the story of Tony’s Chocolonely’s roadmap to 100% slave free chocolate. Ynzo is an economist, author, entrepreneur and storyteller of Tony’s Chocolonely. His entrepreneurial ambitions drove him to set up Innocent Drinks in the Benelux. Ynzo is initiator of the ‘Sustainable Leadership & Entrepreneurship’ programme of the Amsterdam University of applied Sciences, and (guest-)lecturer at the University of Amsterdam and the TU Delft. In his spare time Ynzo is a member of the board of ‘10.000 hours’ and the ‘Plastic Whale’ foundation.

Abstract

The story of an unusual chocolate bar

Tony’s Chocolonely isn’t your average chocolate company, but a chocolate company with a huge mission; to end modern slavery and exploitation in the cocoa industry. With amazing chocolate recipes they set the example and show that chocolate can be made in a more responsible way; in taste, packaging and the way they build long term relationships with cocoa farmers and the way they handle an open and transparent value chain. Ynzo van Zanten, Tony’s ‘Choco Evangelist’ will tell the story of Tony’s roadmap towards 100% slave free chocolate and how everyone can join this movement. And who knows, perhaps you will leave with a nice bar of Tony’s chocolate to take home.